Well Pochana 2025 is a project developed from “Waste Pochana 2023,” an art exhibition featuring food-inspired creations made from packaging waste and recycled materials. The exhibition aimed to showcase these works as art while providing information on proper waste management for such materials. In its 2025 iteration, the project has evolved into a collaboration with local brands to develop products focusing on sustainable principles. This includes designing both food items and packaging that support the local economy and the environment. Notable collaborators include “F.V.” from Song Wat Road, “Suantune In” from Chiang Mai, “JOJO Soba,” and the coffee brand “GODI,” who are among the first brands to co-create souvenir products under the "”Well Pochana” initiative.